Need a fresh start toward an inspiring career?
We are a company that believes you can 10x your career and skill set here because we have done so ourselves - the proof is in the pudding!
Our founding team started their careers in the heart of the service industry, working tirelessly providing for both their families and their customers, all while going to school and pursuing new opportunities. Like so many others, they were feeling undervalued, underappreciated and underpaid… until… *BAM* they realized they had all the power within themselves to do something about it in a BIG way.
At Edge, our Mission is to continue to accelerate the world’s transition toward income equality.
We have already helped 5k+ companies and their 110k+ employees serve over 67 million customers, generate over 3 million online reviews, and earn over $4 million in cash rewards! We are talking the talk AND walking the walk, and now we are in need of some LuckyAF and Tenacious humans to join us!
The Enterprise Marketing Manager will report directly to the Head of Marketing and play a key role in the acquisition of service-based franchise & corporate brands. The EMM owns driving their assigned prospects into the sales pipeline as qualified opportunities for the sales team.
The role will focus on the following areas:
- Ideal Customer Expertise: Become the go-to expert for service-based franchise and corporate brands, with insights from macro & micro level customer feedback to inform into Product development, GTM strategies & messaging on a regular basis.
- Go-to-Market (GTM) Strategy: Lead the creation and execution of marketing strategy for corporate prospects in your portfolio (book of business). Evaluate and breakthrough with marketing tactics designed to get attention and create intent.
- Collaborative Partner: Work with sales and partner marketing to identify corporate opportunities in the Edge partner ecosystem of tech and agency partners.
- Messaging & Positioning: Own the external-facing campaigns and collateral for corporate persona, and ensure Edge platform is communicated to in such a way to express the differentiated value clearly and translated into the default enterprise solution.
- Analytics and Reporting: Strategize how to achieve key metrics, and monitor performance to assess the effectiveness of marketing and product initiatives.
- Event Participation: Represent Edge at brand and industry events, executive forums, and roadshows and produce and present compelling presentations - up to 10% domestic travel and industry events.
Qualifications:
- Bachelors or equivalent business experience preferred
- 3+ years of B2B enterprise marketing experience
- Knowledge of SaaS or agency solutions serving service-based franchise and corporate marketing teams
- Solid acquisition marketing expertise, including account-based marketing (ABM), content, email, events & more
- Creative problem solving experience with marketing campaigns designed to get attention
- Analytic mindset; attention to detail and quality of deliverables and comfortable with deadlines and ensuring execution through measured results
- Proven track record of results and demonstrated career progression
Benefits:
- Full Medical, Dental, and Vision Health Benefits
- Unlimited PTO
- 401k with various investment options
- BYOD! Work on your own laptop/gear, no need to learn a whole new product!
- Option to work in office (Elk Grove, CA) OR remotely across the USA
Feel like you’ve found your people? Apply now!
Edge provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.